2016 Retail Predictions Guide

The report focuses on seven key areas of retail challenges and opportunities in 2016, including how retailers leverage technology, data and agile marketing to meet the customer at their own terms – across channels and in real time. Digital marketing innovators from New Balance, Sur La Table, Allen Edmonds, Potpourri Group and Kurt Salmon Digital tell it like will be: digital takes over physical, digital content is the engagement king, and the top inspirations will come from the least expected places – niche or new brands who are breaking the traditional retail mode.

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