Veteran Martech Sales Executive Joins as Company Sees Customer Growth and Market Momentum
Boston, MA– May 8, 2018 – QuickPivot, the Customer Data Platform and integrated Marketing Cloud enabling B2C and B2B companies to market at customer speed, today announced the appointment of Greg Kranz as SVP of Sales. Kranz brings a wide range of senior sales experience in the marketing technology, mobile and digital marketing industries. He will oversee all elements of QuickPivot’s direct sales efforts and growing national sales team.
“I’m very happy to bring Greg on board to help accelerate our sales momentum,” said Bob Boehnlein, CEO of QuickPivot. “Coming off a strong Q1, we are excited to see the growth in the Customer Data Platform market, and the increasing demand for both our software and services as companies develop strategies to manage their growing customer data challenges.”
Kranz joins QuickPivot from Lumavate, where he was VP of Sales for the mobile marketing company. Prior to that, Kranz held senior sales roles at Sprinklr, the leading social media engagement platform, and Teradata, a leading business solutions and analytics company. He also previously held sales and client management positions at Eli Lilly, PeopleSoft (acquired by Oracle) and AT&T. Kranz earned a BS in Marketing from Indiana University and is a graduate of the University of Notre Dame, where he earned an MS in Business. He also earned his MBA at Indiana Wesleyan University.
“QuickPivot has a very strong position in the growing Customer Data Platform market, with a unique blend of software and services to create truly customized solutions for companies of all size,” added Kranz. “As soon as I saw a demo of the platform and some of the incredible machine learning work the company is doing, I knew that we could offer the market an unrivaled blend of solutions.”
QuickPivot™ is a customer data platform and marketing cloud that delivers fast, powerful, easy-to-use software for smart and nimble marketers. The QuickPivot platform combines big data analytics, discrete customer journey insights, visual and intuitive segmentation, and simplified customer journey mapping in one unified SaaS offering. Winner of several industry innovation awards, the QuickPivot platform enables marketers to deliver coordinated customer experiences across all channels, measure results in real-time, and refine marketing programs to improve performance. As brands look for cost-effective ways to drive rapid campaign creation and execution, QuickPivot is emerging as the vendor of choice. That’s why clients like HP, Allen Edmonds, MacKenzie-Childs, the NHL, and over 20 channel partners are turning to QuickPivot as their new marketing hub. For more information, visit www.quickpivot.com