Category Archives: Platform and Technology

QuickPivot’s CTO Describes What Sets QuickPivot Apart From the Competition

Bob MacInnis provides vision, thought leadership, and technical insight into the development of QuickPivot™. As CTO, Bob is responsible for ensuring that QuickPivot proactively, and continually delivers marketing technology that provides clients with an innovative and competitive advantage. Having been in the industry a while, I tend to come across the same few questions that…
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QuickPivot Recognized as a Top 20 Most Promising CRM Solution of 2017

Originally distributed April 4, 2017 by CIOReview In today’s hyper-competitive digital marketing realm, businesses are investing substantial efforts and resources to retain and expand their existing customer base. In the wake of overwhelming amounts of customer data being generated through multiple channels, contextual Customer Relationship Management (CRM) and data-driven retention marketing have become imperatives for…
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One Click Payments

Breaking barriers and building sales It’s really quite simple—the fewer the barriers and shorter the path, the easier it is to close the sale. No one likes to wait in long lines, and any business that can’t find a way to manage the sales process—on or offline—is unlikely to last long. This has always presented…
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Welcome to Machine Learning: Big Data, Big Opportunities.

As well as being a major buzzword and top “industry trend” for 2017, machine learning is a powerful tool with a lot of applications. It’s not just for medical diagnostics and high-stakes investing; today Big Data delivers a range of powerful insights for a variety of industries. It is no surprise that companies that feature…
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